Our Story

Founded in 2014, Parisera, meaning “environment” in Sanskrit, was launched as an online saree retail store to connect customers all over the world, including in India to the best of Indian weaves as well as hand-crafted jewelry. We wanted to create an environment where all the crafts that we cherished are just a click away.

​Curated... ​
At Parisera we believe that the real underpinning of luxury can be found in the essence of Craft, Identity and Provenance. Everything that we curate is a happy meeting point of these three ideals. When you own a Parisera product, you are part of a story that spreads far beyond the here and now. ​

Engaged… ​
We are deeply committed to providing our customers a service that matches our luxury ethos. Discovering and exploring the perfect buy on Parisera in an experience that we want you to enjoy, and come back to again and again. Our customer engagement team is committed to making your every visit a very special one. ​

The brands… ​
Each of our saree brands is an expert in their particular craft. Authenticity and excellence are the key factors in brand selection. Our motive is to bring you the best sarees from across the country at excellent price points so that you can buy your favorite hand-woven Kanjivaram Silk Saree / Banarasi silk saree or a gold plated set of earrings crafted in Jaipur at a click of a button!