Introducing Eka: In the vast sea of Indian textiles and craftsmanship, Eka stands for being one singular unit reflecting the effort of many individuals, a brand that bridges the sense of the west with sensibilities of the east, fluid in shapes, constructing garments on inspired stories, making the label stand apart.
Founded by Rina Singh, it reflects her personal ethos of simple living and working as team of weavers, spinners, dyers, block printers, pattern masters. The brand procures products across the length and breadth of the country.
Why we love Eka: The brand creates saris that are for the independent women who make individualistic and holistic decision regarding clothes and cares about luxury in everyday comfort. The aesthetics of the label transcends boundaries, age, race, seasons and culture.
Eka is functional and timeless, it is made in India drawing inspiration from the indigenous skills of the nation where the craft is developed from the Indian regional belts, thus making the brand merge with the native land- Founder.
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